PRE-ORDER VE Day 80th Anniversary Limited Edition T-shirt

 *** PRE-ORDERS for this item have now closed. All orders will be posted out on or before 30th April ***

"If you're going through hell, keep going."

 - Winston Churchill

To mark the 80th Anniversary of VE Day on 8th May, we've created a very special limited-edition, navy organic unisex T-shirt, designed to honour the strength, sacrifice and spirit of a generation that never gave up.

Inspired by Churchill's iconic words, the design is packed with symbols of strength, hope and peace:

• Poppies - Lest we Forget. Look out for the 80 entwined within the poppies!
• The Peace Sign - or 'V' sign, made famous by Winston Churchill - V for Victory!
• A Mechanical Warhorse - to represent all the war animals and the incredible jobs they did during the war
• Doves - for peace and hope
• WWII Aircraft - a personal tribute to our Grandad, the legend Billy Robinson, who served as a rear gunner in WWII
• 'We Can Do It!' - was an iconic poster of a female factory worker flexing her muscle, aimed to boost morale among workers in the WWII factories - look out for our Luce & Bear version - to thank every woman who stood tall on the home front

VE Day will be marked across the UK on 8th May, with celebrations kicking off over the May Day Bank Holiday weekend (3rd - 5th May). Expect a flypast over Buckingham palace, street parties, community events, and a nationwide moment of reflection, remembrance and gratitude.

So get the bunting out, spark up the BBQ, clink glasses with the neighbours and dance in the street. 

Pre-order now and join us in paying tribute to those who fought for the freedom we all enjoy today.

And when the bunting comes down you will have a commemorative T-shirt to remind you that if you're ever going through your own kind of hell, dig deep, and keep on going. 

Style tip: Wear your tribute with pride, a Union Jack in one hand and a glass of fizz in the other!

Fabric: 100% ring-spun organic combed cotton

Weight: 150 gsm

Sustainability: Designed by us. Ethically made. FAIR WEAR certified. GOTS certified. OEKO-TEX Standard 100 tested. PETA-Approved Vegan. Eco-friendly inks.

Sizes:  Womens S 10/12  M 12/14  L 14/16  XL 16/18  XXL 18/20

Mens chest S 36/38" M 38/40" L 41/43" XL 43/45" 2XL 46/47" 

Fit: Classic unisex style. 

Product care: For best results please wash inside out at 30 degrees. Do not tumble dry. Do not iron on print.